Marketing Services & Consulting
I help teams build clear marketing strategies and execute them in ways that support real growth. From go-to-market planning to lifecycle and customer marketing, I focus on programs that drive adoption, engagement, and long-term value.
How I help you grow
Email & Lifecycle Marketing
Design lifecycle programs that nurture, convert, and retain customers. From segmentation to automation, I build email and engagement flows that reach the right audience at the right time.
Go-To-Market (GTM) Strategy
Launching a product or scaling your business? I help define your GTM strategy, build customer-centric campaigns, and align teams around a clear path to growth.
Campaign Strategy & Execution
From idea to execution, I plan, launch, and measure campaigns that reach the right audience, support your goals, and deliver real results.
Customer Marketing
Create high-impact customer experiences by mapping the journey, identifying key moments, and developing content and programs that move users from onboarding to long-term loyalty.
Content Marketing & SEO
Make your content work harder. I help plan, create, optimize, and repurpose content to improve visibility, engagement, and conversion.
Partnership Marketing
Leverage partnerships for growth. I help build and manage relationships, co-marketing programs, and joint campaigns that create value for both sides.
Marketing Wins
Fractional Growth Leadership
I partnered with Perspective AI immediately following its Product Hunt launch as a fractional growth and product marketing leader. Working directly with the founder, I translated early product vision into clear positioning, sustained launch momentum, and built the foundational GTM systems needed to move from launch to repeatable demand. The result was stronger market signal, clearer ICP focus, and a scalable GTM motion the team could own.
Product-Led Growth Strategy
I helped Totango, a customer success software platform, enhance user adoption and retention by designing their product-led growth (PLG) strategy for Mid-Market and SMB users. Through targeted onboarding journeys and cross-functional alignment, I increased activation rates, improved conversions, and reduced churn, driving sustainable growth.
More Case Studies Coming Soon
I’m constantly working on new projects and case studies to showcase the results I’m driving for clients. Check back soon for additional success stories or get in touch to see more work.
Marketing Strategy Consultation
Marketing Strategy Review & Action Plan
In this 90-minute session, we'll review your current marketing strategy, campaigns, or workflows. You’ll walk away with actionable recommendations and a clear plan to optimize your marketing efforts.
✓ 90-minute live review session
✓ Customized recommendations
✓ Actionable next steps to implement immediately
✓ 1-page action plan with priorities and key milestones